Introducing Tourath, a proud Moroccan brand launching soon in Dubai with a focus on Amlou and healthy spreads. We had the privilege of creating their entire brand identity and packaging design. Inspired by the centuries-old tradition of women preparing Amlou, we incorporated Berber Moroccan women's tattoos into the packaging, symbolizing strength and cultural identity. The result is a captivating packaging that seamlessly blends heritage and modernity, showcasing Tourath's commitment to authenticity and tradition. Stay tuned for the taste of Morocco's rich heritage coming to Dubai soon.